LEADING THE WAY IN SAFETY
i-ACTIVSENSE®

Active Safety Technology
Active Safety Technology helps the driver prevent accidents by supporting his or her ability to predict and avoid hazards through visual and auditory alerts.


We’re focused on safety so you can focus on what’s most important to you.
We’re focused on safety so you can focus on what’s most important to you.
Pre-Collision Safety Technology
Pre-Collision Safety Technology helps reduce the severity of a collision when one becomes unavoidable.

Passive Safety Technology


INTELLIGENT TRANSPORT SYSTEMS
As we continue to invest in lifesaving safety technology, it’s always with a loftier goal in mind: to realize a world where traffic accidents no longer occur. With over 25 years of research and investment into this technology, we believe that Intelligent Transport Systems (ITS) can make this a reality. ITS reduces accidents and congestion by receiving and transmitting information about the location of pedestrians and other cars, then relaying it to drivers. Although it is not yet available, we continue to invest in this technology in the hope of one day making accidents a thing of the past.


DESIGN
We believe that every aspect of a car should be crafted around the driver.

INNOVATION
Mazda technology creates a feeling of oneness between car and driver.