MAZDA CX-50
INSPIRATION AT ANY ELEVATION
MAZDA CX-50
INSPIRATION AT ANY ELEVATION

Mazda invited outdoor enthusiasts to experience the CX-50 first-hand in rugged mountain landscapes while sharing their perspective of what it means “to feel more human in nature.”
The key to unlocking nature’s benefits is remembering that expertise is not a prerequisite to enjoying time outdoors. “Any chance that you get to be in nature—whether it’s a walk around the block or a longer adventure deep in the wilderness—should be cherished and celebrated,” said Aspen, Colorado snowboarder and adventurer, Arielle Shipe. "I think people get caught up in thinking their nature experience isn’t good enough, which couldn’t be further from the truth. Every experience spent outdoors is valuable.”
FINDING REJUVENATION IN THE OUTDOORS
Winter recreation invites us into the mountains to energize ourselves amid the season’s ever-changing conditions and dynamic beauty. That’s why we unveiled our most capable outdoor vehicle, the 2023 Mazda CX-50, at a selection of winter resorts.

“I’m already dreaming of all the
places I could take this thing.”
Resort Patron, Arapahoe Basin, CO

“I love the body style and lines of the CX-50, it looks sleek and rugged all at the same time.”
Resort Patron, Big Bear, CA

CAPTURING THE MOMENT
To support the passions of these outdoor enthusiasts, a crew of photographers were on site to join visitors on the slopes—providing them with professional photographs of their on-hill activities free of charge.


BACKCOUNTRY BASECAMP
To help people truly immerse themselves in nature, we partnered with Backcountry magazine. Accredited guides led free ski and gear demos, avalanche beacon safety drills and introductory out-of-area tours. Because the CX-50 is designed to help adventurers explore and experience nature, this joint effort sought to help winter enthusiasts safely learn more about skiing in unmarked and unpatrolled areas.
To help people truly immerse themselves in nature, we partnered with Backcountry magazine. Accredited guides led free ski and gear demos, avalanche beacon safety drills and introductory out-of-area tours. Because the CX-50 is designed to help adventurers explore and experience nature, this joint effort sought to help winter enthusiasts safely learn more about skiing in unmarked and unpatrolled areas.
EXPERIENCING THE BENEFITS OF NATURE
Winter sports advocates who immersed themselves in the wonder of these winter destinations shared glimpses into the adventure.
Some late availability pre-production trim and accessories shown subject to change. Social feed may include posts sponsored by Mazda.
OTHER FEATURED STORIES

We're More Human in Nature
Learn about the rejuvenating power of nature, how we are more human in outdoor settings and what Mazda is doing to inspire a connection to the natural world with more people.

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The CX-50 360° Experience
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